The landscape of work has evolved before our eyes. More than a quarter of workers say their company changed its work model in the last year. In the US, almost a third of employees now work remotely and a staggering 91% of employers say they now offer some kind of flexible work model.
The one-size-fits-all office job is no more. Jobseekers have come to expect some kind of autonomy over where they work, flexi-time arrangements to adjust their work schedules around family commitments, the provision to work from home some or all of the time, and new technology to help them automate processes and be more productive. It is no surprise then that the number of in-office-only roles in the US dropped from 83% in 2023 to 64% in 2025.
Despite this deep transformation, Croissant data shows that only a staggering 4% of companies have a formalized hybrid work policy. Just because people are changing the way they work, doesn’t mean companies are shaping this transition actively through policy shifts. The reality is much of this shift has been informal, individualized, idiosyncratic and improvised.
But that’s all about to change. Companies making a success of distributed work are going back to the drawing board, understanding their workforce’s strengths and weaknesses and creating a powerful roadmap for the future of hybrid working.
In this article we’ll dig into the policy chasm behind today’s ad-hoc hybrid work patterns. Organizations need a data-driven blueprint to structure and shape how people work, not just where and when. We will explore what makes an effective hybrid work policy and help you grip the future of flexible work with our expert checklist.

The Revolution Will Be Improvised: How Hybrid Work Blindsided CEOs
Let's journey back to 2019. Pre-pandemic, flexible work arrangements were not widespread. Leaders were skeptical about the ROI of these models, many were culturally accustomed to having eyes on their staff, others were locked into legacy office spaces with long-term real estate agreements. So why would employees be able to work wherever they want? One survey suggested that at this stage just over 5% of the US workforce typically worked from home - that's roughly the population of New York City.
This changed overnight as the pandemic and its consequent lockdowns forced organizations worldwide to adopt remote work without warning. There was simply no other way to ensure business continuity while protecting staff and ensuring compliance with national health protocols.
It wasn't a proactive business decision about what might work best for their teams - it was a reactive, kneejerk requirement with lasting impacts. All of a sudden working from home was estimated to account for over 60% of all US economic activity at a time when the global economy suffered seismic shocks.
Global business was not prepared, and how could it be? Key sectors were unable to benefit from these technological workarounds and others were technologically ill-equipped for remote work - whether that was in their cybersecurity assets, the digital maturity of their workforce or their online communication tools. For instance, many organizations reported being unprepared to comply with data-sharing laws like GDPR when working from home.
Managers were forced into new virtual relationships with their staff at a time of personal stress and isolation - often with zero guidance or training on how to navigate remote management. Productivity became highly reliant on individual circumstances: whether staff felt confident with new tech, the conduciveness of their home environment to remote work, the level of added family demands like homeschooling or the skill of their line manager.
In the UK alone, 13 million Brits reported being poorly managed whilst working remotely. Common complaints included miscommunication due to lack of face-to-face interactions (54%), micromanagement or lack of leadership (42%), and managers neglecting mental health (26%).
Fast-forward to 2025 when hybrid work has become the baseline and it's staggering how many of these issues remain - a whole 5 years into the distributed work transformation.
Yes, companies have invested in better tools for remote collaboration, firms have been able to source talent from a wider area than before the pandemic due to remote capabilities, HR leads are more aware of the mental health challenges caused by remote work, CEOs have cut costs by letting go of expensive real estate and cutting down business travel, and marketers have been forced to improve their online offering opening up new markets.
But hallmark challenges persist. Flexible work has stuck around long after lockdowns were lifted because it has the potential to deliver better outcomes for business leaders, employees and global collaboration. But the aftershocks of the pandemic remain - and all too often mean it's governed chaotically and unintentionally meaning leaders are shaving their profit margins due to productivity losses, poor employee wellbeing, a cultural decay and a breakdown in mentorship.
For example, a large fortune 500 firm made its call centre employees fully remote following the pandemic, expecting to make overall cost savings on overheads like office rent and energy. However, the lack of in-person supervision and training lowered call quality, the output per hour of workers declined and overall efficiency dropped, meaning those overall savings silently drained away, resulting in minimal net gain. Or there's the case of an agile fintech startup which chose a fully remote model to empower their employees, but began to measure steep declines in product innovation from a lack of spontaneous in-person brainstorming and creative idea-sharing, which ultimately began to impact its bottom line.
A surge of return-to-office mandates in 2023 and 2024 shows some leaders are trying to default to business-as-usual rather than consolidating their learnings from remote working. The last two years have seen intense policy volatility with around 12% of leaders expecting to change their model yet again this or next year.
Once a knee-jerk reaction, hybrid work is now the baseline. But when it comes to long-term policy making, companies are still managing these work models like they're a quick reactive fix rather than a cornerstone of their infrastructure.
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